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On Monday, news began to circulate around Twitter about the Miami Dolphins firing offensive coordinator Chan Gailey. Various outlets credited ESPN’s Adam Schefter, including ESPN.
Any Twitter user who has pinned tweets on for ESPN reporter Adam Schefter knows how busy he can be on certain days. Schefter has developed a massive following as one of the premier sports reporters. Few have more significant scoops — especially in the NFL — than Schefter, who breaks everything from hirings to the latest signings and trades. Adam Schefter gets it right 99% of the time, which makes his rare misses that much. — Adam Schefter (@AdamSchefter) January 25, 2021 Buckle up, NFL fans: This could be a bumpy offseason ride for Rodgers and the Packers. As for where the future Hall of Famer could play next. To celebrate St. Patrick’s Day and the first day of NFL free agency, we made a drinking game and created rules based on Adam Schefter’s tweets this week. A report by a fake Adam Schefter Twitter account duped ESPN, which posted an article.
Report: Chan Gailey out in Miami https://t.co/2VwEOlQgbC
— ProFootballTalk (@ProFootballTalk) January 4, 2021
Well, according to a ESPN story @AdamSchefter claims Chan Gailey and Miami Dolphins are ending their relationship.https://t.co/DIBCqUMRXN
— Omar Kelly (@OmarKelly) January 4, 2021
The #Dolphins have fired Offensive Coordinator Chan Gailey #PatMcAfeeShowLIVEpic.twitter.com/MYtlTI0oaO
— Pat McAfee (@PatMcAfeeShow) January 4, 2021
But it turns out that Schefter never reported that Gailey was fired, and it appears ESPN fell for a fake account.
We've seen it all. ESPN got duped by a fake Adam Schefter account.
Chan Gailey has not been fired. pic.twitter.com/h5DTGyjmTK
— Pro Football Network (@PFN365) January 4, 2021
This came after the 1 p.m. ET SportsCenter even mentioned the “report” on air:
Even made it onto live air. Very out of character breakdown here by ESPN. https://t.co/q7HWGOidcepic.twitter.com/meGgEKEnS8
— Ben Koo (@bkoo) January 4, 2021
The tweet about Gailey being fired seems to originally come from an account (now deleted) with the handle @TuaNeedsHelp, featuring Schefter’s name and avatar.
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This was the tweet pic.twitter.com/ZQlEBuvi2X
— Patrick1406 (@Patrick140606) January 4, 2021
ESPN retracted and corrected the story.
ESPN published an incorrect story on Monday involving Miami Dolphins offensive coordinator Chan Gailey.
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The story has been removed from ESPN.com, and replaced with this correction. The story was also mentioned on the 1 p.m. ET edition of SportsCenter.
No ESPN reporters reported on Gailey or the Dolphins, or were involved in the error, which was made internally. It was on ESPN.com for about 20 minutes. It also ran on social channels.
ESPN regrets the error.
I get it – mistakes happen. But if you’re ESPN, you need to have better practices in place to ensure that your online and TV outlets aren’t crediting one of your reporters for reporting a news story that they didn’t report and hasn’t happened. It’s a horrible look all around, especially in the era of everyone screaming “fake news!” every ten seconds. It’s better to be correct than first, and while ESPN was first, they sure as hell weren’t correct in this instance.
© Provided by The Big Lead Adam Schefter.Adam Schefter gets it right 99% of the time, which makes his rare misses that much more glaring. Today, he had one of those gaffes, teasing a piece of COVID news on Twitter he was preparing to announce on ESPN Sunday NFL Countdown that turned out to be much different than what people assumed.
When Schefter tweets a note like this, the assumption is it's about a player or coach or front office member or someone of note who has something to do with a team. Turns out it was about NFL senior VP of officiating Al Riveron, who missed being in the replay booth in Week 1 because he had COVID.
This news was met with a collective 'why the hell did you tease this' reaction. While Riveron is a notable name in the NFL ref world, he's not exactly notable. Unless you are a well-informed NFL aficionado, you've probably never heard of Riveron before now. Another issue with the tweet was it came shortly after Ian Rapoport tweeted out the good that no players tested positive on Saturday.
Schefter's teaser tweet felt distasteful given the seriousness of COVID. Nearly 200,000 Americans have died from the disease. Trying to drum up viewership by using it as a reason to tune in isn't exactly an upstanding move from a reporter with a sterling reputation. Then again, no one bats 1.000 so we also should give Schefter the benefit of the doubt here.
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